NINETY SECOND 

^Anniversary Sale € 

celebrating the founding of the 

Lord & Taylor Store in 1826 




92 Years Ago! 

The following advertisement appeared in the 
New York Evening Post on Monday, 
February 13, 1826 — ninety-two years ago 
this week: ^s^'jl 

TO LET. — The country seat known by 
name of Murray Hill .... The house is 
spacious and will be let with the whole 
part of the adjoining grounds (consisting 
of several acres) and immediate posses- 
sion given. 

Apply to Jno. R. Murray, 

Hudson Square. 




The Battle of Murray Hill 



ON or very near the site of the Lord & Taylor store, one of the most 
critical battles of the American Revolution took place. 
The battle occurred on the fifteenth of September, 1776. It followed the 
British general, Howe's, victorious attack on the Continentals at Brooklyn, 
and Washington's clever ruse of leaving his camp fires burning and his sentinels 
posted while he retreated to Manhattan Island, landing at Fulton Ferry. 

The* British sought, next day, to throw a line across the island to cut off 
the Continentals' retreat northward toward the present Bronx. 

While Alexander Hamilton directed the artillery fire which covered the 
retreat, probably from the very corner of what is now Fifth Avenue and 
Thirty-eighth Street, Aaron Burr, well versed in the bridle paths and creeks of 
the neighborhood, guided the Americans northward. Washington, hearing the 
firing from his headquarters at Harlem Heights, galloped south and at great 
personal risk reformed his panicky troops and completed a successful retreat. 




ODAY we emphasize the Policy that found 
its Inception the very Day the Doors of the 
Store were thrown open to the Public in 1826 



Beginning 
Tuesday 
February 12 th 




38th Street 



Lord & Taylor 



Beginning 
Tuesday 
February 12 th 



FIFTH AVENUE 



39th Street 



If the Fuel Administration should authorize stores to open, this sale will begin on MONDAY, February 11th 




Hand-made Filet 

Laces— At h Less 

Merely as an example of the 
thousands of extraordinary 
buying opportunities which 
will exist throughout the store 
during the 92nd 

Anniversary Sale 

Real Hand-made Filet 
Laces, both narrow and wide 
widths in Edges and Inser- 
tions, at fully one-third less 
than usual.a yard.30cto$5.00 



Poe wrote "The Raven" in the old Brennan home, 84th Street, east of Broadway, about 19 years after 
Lord & Taylor first threw open the doors and took down the shutters of "America's First Store." 

Lord & lay lor ; _ 

s 3 



/vv-rrvnrv'VYVYvorrvnrvY^ 



Dress Goods and Semi-made Skirts 

In the Anniversary Sale 

The Dress Goods section has made extensive arrangements to be ready with many new 
and desirable values befitting this extraordinary occasion. These are but a few of them : 



Navy Blue Surah Serge, 42 inches wide, 
a yard $1.00 



Dress Linens, 36 inches wide, desirable shades, 
a yard 68c 



Semi-made White Cotton Skirts, all sizes, 
an unusual opportunity, each $1.98 



Semi-made White Cotton Gabardine Skirts, 
25 to 36 inch waist measure, each $3.95 



Ginghams, Pbiles and Nainsook 

Among the Anniversary Sale specials 
in Wash Fabrics are the following: 

Figured Cotton Dress Voiles, 39-40 inches wide, a yard . . 35c 



Colored Cotton Dress Voile, in a complete range of shades; 
also black and white; 40 inches wide, a yard 28c 



Amori Lingerie Nainsook, made expressly for Lord & Taylor; 
39 inches wide, in 10 yard pieces; per piece $2.50 

[2] 




AVERT) 




tf]J Jenny Lind, "the Swedish Nightingale," arrived in New York for her triumphant 
*" tour of America twenty-four years after Lord & Taylor opened, in 1826. 



92nd Anniversary 



Silks — Beautiful and Fashionable 

At Anniversary Sale Prices 

The leading silk weavers of the world, with whom Lord & Taylor have enjoyed the 
closest of relations for several generations, have given scores of tangible evidences of 
their interest in this greatest of all New York merchandise events, and their desire to 
help us marks the ninety-second anniversary of "America's First Store" with unpar- 
alleled value giving. 

Among the many extraordinary offerings are the following: 

Silk Ginghams, many styles; a yard $2.00 

Striped Shirtings, splendid effects; a yard $1.00 

Georgette Crepes, both light and dark shades; a yard. . .$1.25 



White Sport Tussah Silks, heavy quality; 
a yard $2.95 

Dress Satins, fine black imported qualities, 40 
inches wide $2.50 

Evening and Dress Satins, in a complete range 
of shades; a yard $1.50 



Washable Satins, white and flesh ; a yard, 

$1.38 

Crepe de Chine, good range of desirable shades; 
a yard $1.25 

Georgette Crepes, about seventy-five fashion- 
able shades; a yard $1.75 



DRESS SATINS— A remarkable 
concession from one of our oldest 
suppliers; 3000 yards, 
40 ins. wide; yard 



$1.78 



BLACK DRESS SAT IN- 4000 
yards of a superb quality of this 
favorite dress silk- 
Anniversary Sale-yard 



:_ >$1.35 




131 




{]T A year after Lord & Taylor opened at 47 Catherine Street, 
the first cotton goods exported by America left port. 

Lord & Taylor r>nnry>VYV ^^ 



Handkerchiefs— 75,000 of Them Underpriced 

Thrifty women — and men, too — who like quality as well as prettiness in their 
'kerchiefs will make careful note of this Anniversary Sale item. (Early selection is 
strongly advised.) 



Women's Irish Linen Handkerchiefs, in several 
attractive styles of letters. Unusual at, six for 75c 

Women's Hemstitched Handkerchiefs, all pure Irish 
Linen; with hems of various widths; each. . .15c 

Women's Linen Initial Handkerchiefs, hand- 
embroidered; many attractive patterns; in 
boxes of six. A box $1.50 



Women's Initial Handkerchiefs, an unusual col- 
lection in a variety of pretty designs secured 
from an old house; both white and colors. Six in 
a box. Exceptional values. A box 50c 

Novelty Crepe de Chine Handkerchiefs — one of 
1918's novelties — also Linen Handkerchiefs with 
colored turned hems, Anniversary Sale, each 18c 



Women's Irish Linen Handkerchiefs — another manufacturers' 
concession for this event. Each 10c 

Boys' and Girls' Handkerchiefs, in dainty colored effects ; each 8c 

Men's Linen Handkerchiefs, in boxes of six; hems of various widths. Durable quality. The season's 
opportunity. A box $1.35 

RlbbOHS — Notable Anniversary Values 



Hair Bow Ribbons — plain and moire taffeta, 
satin taffeta, light and dark Dresdens, fancy 
stripes and plaids, in a beautiful assortment of 
colors; superb quality; widths and 
inches. Values up to 55c a yard 33c 



Camisole and Sash Ribbons of high lustre satin; 
exceptional quality; in white, flesh, two shades 
of rose pink, two shades of light blue; 9 inch 
width. Value $1.50 a yard 68c 



Double-faced Wash Ribbons, extra quality, featheredge, in flesh, rose, pink, light blue, mauve and 
white. In ten yard lengths. Rare values. 

No. 1. Value 75c, a yard 35c No. 3. Value $1.50, a yard 90c 

No. \y 2 . Value $1.00, a yard 50c No. 5. Value $2.00, a yard $1.25 

No. 2. Value $1.25, a yard 65c No. 9. Value $3.00, a yard $1.80 

HI 





Ninety-two years ago (in 1826) news was received from Boston that 
Lyman Beecher had become pastor of the Hanover Street Church. 



92nd Anniversary 



Gloves — Thousands Under priced 

Even the Scarcest Included in the 
Anniversary Sale 

The mere fact that the Store is able to offer the most wanted kinds of Gloves at less 
than usual prices, indicates the nature of the Lord & Taylor Anniversary Sale. Many 
stores throughout the country are unable to secure, at any price, such merchandise as 



Women's Washable Cape Leather Gloves, in 
champagne and biscuit shades; fancy embroid- 
ered backs, P. X. M. and pique sewn; one clasp; 
best quality; a pair $1.48 



White Duplex Cloth Gloves, a great purchase of 
2000 pairs of these rare gloves; yellow lined, 
two-clasp, pique sewn; washable in cold water 
(Lyke Doe Skin); a pair $1.25 



Women's White Kid Gloves, two-clasp, over seam sewn, Paris point 
embroidered, white and white with black $1.58 

Hosiery — All Kinds — Unusual Values 

Women, boys and girls will all share in the extremely attractive values secured in 
cotton, lisle and silk hosiery for the Anniversary Sale. Some of the purchases are: 



Women's Silk Lisle Hose, black or white, 
Doub-L tops and spliced heels and toes; 

a pair 50c 

Women's Silk Hose, black, white or colors; 
cotton soles and tops, fine durable quality; 
a pair $1,10 



Women's Openwork Silk Hose, black, grey or 
bronze, effective pattern, cotton top; a 

pair $1.65 

Women's Heavy Ribbed Fancy Silk Hose, in 
smart combinations for street or sport wear; 
a pair $2.65 



WOMEN'S UMBRELLAS— A timely bit of co-operation by a man who 
only makes good ones— excellent silk and cotton mixed covers; ^ ^ O C 
handsome handles. A typical Anniversary Sale value. . each Ijp^.O^ 




[51 




{]! Twenty years after Lord & Taylor opened, Boston and New York were con- 
nected by telegraph; the Philadelphia line ran only to Fort Lee in 1846. 



Lord & Taylor 



Sweaters— Silk and Knit Underwear 

Timely Anniversary Sale Values 

Every preparation has been made in the Knit Goods sections for the quick, careful 
attention of the hundreds of customers who will want to secure a season's supply of 
these decidedly low priced articles. Present conditions strongly indicate that prices 
such as these may not be duplicated in years. 



Shetland Slip-on Sweaters, without sleeves. 
Anniversary Sale $2.95 



Shetland Slip-on Sweaters, with sleeves; some 
sailor collars and sashes; others with Byron 
collars. Each $4.75 



Shetland Coat Sweaters with novelty brushed collars; some 
belted, others with sashes, still others in Tuxedo effects. 
Unequalled values at $6.75 



Fibre Silk Sweaters, in plain colors or stripes, 
with pinch back, sailor collars. A regular 
S13.50 value at $8.90 



Knit Underwear 

Gauze Weight Cotton Union Suits, tight or loose 
knees; regular and extra sizes; in pink and 
white. Value $1.00, at 65c 

Union Suits, Swiss ribbed lisle, tight and loose 
knees, some banded tops; regular and extra 
sizes; in pink and white. Value $1.50, at 95c 



Heavy Shetland Coats, with sailor collar and 
belt. Regular $11.50. Anniversary Sale, $8.90 



Silk Underwear 

Vests, of glove silk, band top Special $1.45 

Bloomers of glove silk. Value $2.95, at. . $1.95 

Camisoles, lace trimmed. Value $2.75, at $1.45 

Vests, lace and embroidery trimmed. Value 
$3.75, at $1.95 

Envelope Chemise, lace trimmed. Values up to 
$5.50, at $2.95 

[6] 





{IT Ninety-two years ago (in 1826) Henry Clay and John Randolph 
•* fought a duel, the latter having called Clay a "Blackleg." 



92nd Anniversary 



Blouses — New, Fashionable, Underpriced 

Here especially the values reflect graphically the advantages which are enjoyed by 
Lord & Taylor customers because of the generations of close, pleasant relations which 
have been maintained with designers and producers here and abroad. 



Tailored Blouses of Washable Satin, in flesh and 
white; a model featuring the new Tuxedo collar 
and turn-over cuffs $3.95 

Frill Blouses of Striped Georgette Crepe, in 
grey and French blue, printed in Oriental 
colorings and patterns; deep accordion-pleated 
frills of white Georgette finish the round neck 
and sleeves and form a soft vestee $5.95 



Bead-embroidered Blouses of Georgette Crepe, 
copy of a Paris model, in white and bisque; 
elaborately embroidered in sphinx and Egyptian 
colored beads $7.95 

Hand-made Blouses of White Batiste with hand- 
drawn work and hemstitched tucks and finishing 
folds $5.95 



House and Porch Dresses 

Remarkable Values 



White Pique Dresses, in tailored model with 
round flat collar and three-quarter sleeves, $1.85 

Striped Percale Dresses, with white repp collar; 
skirt with pockets $1.85 

Striped Percale Dresses, in pink, blue or grey, 
striped with white; pockets button trimmed; 
white repp collar $1.95 

Striped Gingham Dresses, in the most effective 
colors, with collar, cuffs, pockets and belt of 
chambray $2.95 

White Pique Dresses, tailored model of excellent 
quality pique; button trimmed and on smart 
lines $2.95 

Blue Chambray Dresses, a practical model, but- 
toned down the entire front ; scalloped collar and 
cuffs of white repp $2.95 



Plaid Gingham Dresses, in fashionable color 
combinations; model with hemstitched organdie 
collar $2.95 

Striped Madras Dresses, in blue, green, or pink 
with white; embroidery edged white organdie 
collar $3.95 

Chambray Porch Dresses, in green or wistaria, 
with patent leather belt and white organdie 
collar $4.95 

Linen Porch Dresses, in green, wistaria and 
Copenhagen; model with surplice collar and 
cuffs of white repp, scalloped; pleated skirt $6.95 

French Linen Porch Dresses, in rose, green, wis- 
taria, Copenhagen or white; box-pleated model, 
patent leather belt, and with white pique collar 
and cuffs $9.75 

17] 





^TT Humanity had not known the boon of chloroform until five years after Lord & 
Taylor opened, when Dr. Samuel Guthrie of Sackett's Harbor discovered it. 



Lord & Taylor 



Lingerie — Compelling Anniversary Prices 

The usual delight of inspecting the filmy creations of the manufacturers of this day will 
be heightened on this occasion by the extremely low prices which have been marked. 



Dainty NighlGowns andEnvelope Chemises of sheer 
Nainsook and Batiste. American made and in 
simple pretty styles. Trimmed with narrow laces 
and fine embroideries, beading and ribbons, in new 
and effective models. Anniversary Sale Specials. 

Night Gowns 98c, $1.45 and $1.95 

Envelope Chemise 98c, $1.45 and $1.95 

Drawers 50c, 98c, $1.45 and $1.95 



Crepe de Chine Underwear, charming models in 
this most serviceable of washable silks; hem- 
stitched and picot -edged or lace trimmed gar- 
ments, in both white and flesh. 

Crepe de Chine Gowns 
Crepe de Ch* 



Special $3.95 

ine Envelope Chemise, 

Special $1.95 



Negligees 

Lovely Effects — Sale Prices 

Coatee iVeg/igeeofCrepedeChine, in Empire effect, 
with long pointed, tasseled coat of creamy novelty 
lace; pink, blue, rose and wistaria, Special $12.75 

Coatee Negligee of Crepe de Chine, with accordion- 
pleated skirt. Alencon lace, ribbons and rosebuds 
trim the draped coatee of crepe chiffon; pink, 
blue, rose, Copenhagen, wistaria. .Special $14.75 

Matinee of Crepe de Chine, in shirred 
Empire model, most effectively lace trimmed; 
pink, blue and lavender Special $3.95 

Accordion-pleated Matinee of Crepe de Chine, 
elaborate with filmy Alencon lace and dainty 
rosebuds; pink, rose and lavender $5.95 



Silk Petticoats 

Taffeta Silk Petticoats, plain and changeable 
effects in leading shades; a model with deep 
flounces $3.95 

Washable Satin Petticoats, in white or flesh ; hem- 
stitched tailored flounce $3.95 

White Habutai Silk Petticoats, double panel back 
and front $2.95 

Washable Satin Knickerbockers, flesh or white; 
lace trimmed $2.65 

CorsetS— A Typical Value 

Lord & Taylor Special Corset, pink and white 
broche, in a model designed for average figures. 
Sizes 20 to 30. A $3.50 model $1 .95 

18] 





{JI It was not until Lord & Taylor had been established eleven years that it was dis- 
covered that anthracite coal was superior to wood and its use by the railroads began. 

'vvv>-Y^^ror>nprY>^rv> 92nd Anniverscivy ^v^^^vv^^ ^^ 



Infants 9 IV ear — Notable Savings 



Children's Rompers, chambray and poplins, in 
beach and creeper models. Sizes to and includ- 
ing 5 years. None worth less than $1.45. . .95c 
Bloomer Dresses, chambray in high waisted 
models with dainty white collars. Sizes to and 
including 6 years $1.85 



Bloomer Dresses, fine chambray, high waisted, 
with pockets or prettily smocked. Sizes to and 

including 5 years $2.85 

Infants' French Dresses, hand-made and hand- 
embroidered in fine nainsook ; lace edged yoke and 
sleeves. Sizes to and including 2 years. . $1.95 



Hand BagS — Incomparable Values 



Fine Black Fin Seal Bags, plain polished or 
covered frames, with fancy silk linings, with 
inside frame partitions leather lined. 

J -inch size 8 -inch size 



Moire Silk Bags, the newest full pouch models in 
two designs — one with inside frame partition, 
the other with large purse fastened inside. Black, 
navy, brown, grey. Exceptional value at 



$2.95 $3.95 

A purchase of 5000 yards of 



$2.75 



Service Apparel 

Anniversary Sale Prices 

Maids' Uniforms of Black or Grey Cotton Pon- 
gee of excellent quality; models with long 
sleeves and regulation or low round collar and 
cuffs of white, embroidery edged $2.95 

Maids' Work Dresses of plain blue chambray or 
striped percale; models with long sleeves and 
convertible collar $1.95 

Maids' Aprons and Caps, square bib Princess 
Apron and Cap to match, of fine white lawn. 
Special, complete, at 55c 



Fashionable Veilings 

Quite the most unusual values of the season. 
Scroll, border, chenille and velvet spot effects; 
Tuxedo and Filet meshes; black, white, sand, 
taupe, Havana brown, navy, purple and magpie. 
Regularly 50c to $1.25 a yard. Anniversary 
Sale, yard, 25c 



Veils 

Extremely Low Prices £&*b«-;S3|RJf 




Washable Shetland Veils in a variety of becoming 
designs; white, black, taupe, brown, navy and 
purple. A regular 75c value, each 



37c 



[9] 





Ninety-two years ago (in 1826) Abraham Lincoln, then eighteen years 
old, was working on an Ohio River ferryboat for six dollars a month. 



/vrvvvYVYYYYYVYVVVYYVYYYYV-rn 



Special Engraving 
Offer 

During the Anniversary Sale 
personal cards will be en- 
graved at greatly reduced 
prices. Fifty splendid quality 
cards and expertly engraved 
plate (name only) in English 
script will be made for 

95c 

Usual price $1.25 



Lord & Taylor 



Ivor- Tone Toilet Sets— Greatly Reduced 

Two of the most popular combinations, both secured at unusually low prices for the 
Anniversary Sale, and in the best quality of this delightful composition. 



Nine-Piece Sets aim 

(Including Monogram) w / »OvF 
Usual Price $24.50 

The sketches give some indication 
of the simple beauty of these pieces. 
Hair brush, comb, mirror, powder 
box, hair receiver, nail file, but- 
ton hook and two glass-lined cream 
jars. 

Stationery and 
Engraving 
Sales 

A large purchase of 7,800 boxes of 
new Writing Paper and Correspon- 
dence Cards from a paper maker 
whose lines always retail at 25c 
to 50c. In white and five delicate 
tints. Choice of five different sizes 
in paper or cards. 



Comb, Brush and Mirror 

(Including Monogram) * «VO 

In Jeanne d'Arc Ivor-Tone. There are but 30 
sets of these regular $12.50 values. Early selec- 
tion is urged. ^ 



Per Box 19c 



1101 





Adelina Patti first sang in New York at the original Metro|x>litan Opera House, Houston 
Street, near Broadway, in 1859, in which year Lord & Taylor passed its thirty-third birthday 



Women's High Cut Grey 
Suede Laced Boots 
Smart styles for dress or shopping; 
light welted soles, Louis XVI heels. 
(Illustrated at the right.) Regular 
price $10.50. Anniversary Sale, 
pair $7.85 



92nd Anniversary 



Women 's Shoes— Remarkable Values 
In New Spring Styles 

One has but to think of the thousands of pairs of shoes sold annually by Lord & 
Taylor to realize the eagerness of the country's leading shoe makers to co-operate with 
the Store in making the Anniversary Sale a notable success, thus to further cement our 
common interests. 



Women's High 
Cut Novelty 
Boots 

Patent leather and 
gunmetal laced styles, 
Cuban heels. (Illu- 
strated at the right). 
Regular price $7.00. 
Anniversary Sale, 
pair $5.95 






Women's Low Shoes 
Street or Dress Wear 

Hand-turned soles, high arched 
Louis XVI heels. In patent 
leather. (Illustrated above]). 
Anniversary Sale, pair. . $7.85 



JcZVClfJ/ New Attractive Pieces Underpriced 



Fine Rhinestone Bar Pins 
Set in gallery mounting or Silverite 
(non-tarnishable metal). Anni- 
versary Sale prices 
15 stones . $1.00 21 stones . $1.35 
18 stones . $1.25 24 stones . $1.50 
27 stones $1.75 



Rhinestone Veil Pins 

These also set in Silverite. 
Regular $1.00 value 

60c. 



Silverite Bar Pins 

Pierced designs, set with 
fine rhinestones. Usually 
$5.00. Anniversary Sale 

$3.50 




Women's and Girls' Walking 
Pumps and Oxfords 

Dark Tan Calfskin Oxfords, also 
Patent and Dull Leather Pumps, 
military heels. (Illustrated 
above). Anniversary Sale, 
pair $5.50 




M The firm of Lord & Taylor had been serving the discriminating shoppers of New York for 
*" twenty-one years before the home of William Cullen Bryant was opened at 24 West 16th Street. 



✓YYYYYVVYY^r^'YVYYV-YYYYYVV'VYYY^ 



Lord & Taylor 



nnn'YVYVYY>>'yYYYVYYYYVYYVY> 



1,000 Trimmed Hats at 
$7.50 and $10.00 

Made up Especially for the Anniversary Sale 

Two of the cleverest makers of Semi-dress, Tailored, Semi-tailored and Sport Hats, 
when approached, stated they would furnish us with hats for the Anniversary Sale 
which would sell for less than usual manufacturing costs. They made good on their 
promise with quite the newest Straw, Fabric and Straw and Fabric combinations of the 
early season. A shape and a shade to suit every 
desire, in styles which portray the correct trend of 
spring modes according to the last Paris advices. All 
new and worth $10 to $15. 



New Neckwear- At Rare Low Prices 

Never in the long eventful history of the store has the Neckwear been so becoming — and 
the prices on many items for this Anniversary Sale reach new low levels. It is particu- 
larly gratifying, too, that this is true of the very newest, most wanted effects. 



Real Filet Collars, in new Tuxedo and military 
styles. Qualities that would be priced ordinarily 
at $7.95. Anniversary Sale $3.95 

Collar and Cuff Sets, both sides of satin. Tuxedo 
shapes. Flesh, yellow or white; usually $1.75 a 
set. At 95c 



Organdie Collar and Cuff Sets, with fluted edges. 
In blue, rose, flesh, yellow, lavender or white. 
Value $1.75. A set 95c 

Plain Net Guimpes, an exceptional purchase; 
high collars. Value 85c, at 50c 

Marabou and Ostrich Capes, satin lined; in 
natural, brown or black. Value $5.00. Anni- 
versary Sale $2.95 

[12J 





"Krom Merssche" (crooked little swamp) became Gramercy Park five years after 
Lord & Taylor opened. Samuel B. Ruggles gave forty-two lots for the park- 



92nd Anniversary 



New Serge 
Dresses 

These portray the very 
newest development in 
practical styles in Navy 
Blue and Black; plain 
button or braid trimmed ; 
the new straight or tunic 
effect models. 
Exceptional »Jplo.^U 



Women 's Dresses— Made Especially for 
Our Ninety-second Anniversary Sale 

The designer and manufacturer entered into the spirit of the occasion. They wanted to 
assist us in a telling way in offering the greatest values and the smartest dresses sold in 
years at the price. 

We want every one who reads this announcement to see these dresses, as a striking 
demonstration of our earnest desire to make this the Ninety-second Anniversary Sale 
a value-giving event which every one will long recall. 



Smart Afternoon Dresses 

Unusual Value at $32.50 

Smart dressy effects expressing in a very attractive manner 
the ruling vogue for spring. Made of taffeta and crepe de 
chine in plain tailored effects, embroidered in the new way. 
Box-pleated tunics. All new models, purposely priced down 
to the very lowest point for our Anniversary Sale, at. . .$32.50 

New Foulard Dresses 

Unusual at $32.50 

One of the fashionable conceits of the season, as the mandate 
has gone forth pronouncing Foulards the smartest vogue for 
spring. Navy and black, in dotted and figured materials; 
new surplice effect; draped overdress or plain skirt, at $32.50 

(13) 





Ninety-two years ago (in 1826) Millard Fillmore married Abigail 
Powers; a year later Andrew Johnson married Eliza McCardle 



Misses* and Small 
IV omen J W ash Skirts 
$3.95 

Special Anniversary values in 
newSpring wash skirts of small 
and wide wale piques, fancy 
cord stripes, cotton wash 
satins, gabardinesand poplins. 
Straight line skirts, new pock- 
ets; wide belts and large deep 
sea pearl buttons; regular and 
extra sizes; $5.50 values. 
New Spring Wool and Silk 
Skirts $7.50/o $35.00 



Lord & Taylor 



— . ■■ ■ ■ — .■■ 



Misses 3 Suits— $55. 00 Spring Tailor-made 
Models— Anniversary Sale $37.50 



We made arrangements with several of the 
showroom samples for our Anniversary Sale- 
New Spring samples, just one of a kind in every 
exclusive novelty of the coming season. Plain 
tailored frock coats with long roll collar closing 
withone button. Smart little "Jacky" coats, hang- 
ing straight from the shoulder, prettily trimmed 
with bands of wide Hercules braid. Dressy Etons 
with silk waistcoat that can be worn as Vest or 
waist; youthful Buster Brown collars and bowties. 
The new skirts are charming, with full flare tunic 



leading manufacturers to give us their 
-a unique event in Spring merchandising. 

and close-fitting underskirt; wide crush belts com- 
plete the most youthful becoming suits that Fash- 
ion has favored. Materials are finest Tricotines, 
Mannish Serges, Club Checks and New Cravanette- 
finish Coverts; navy blue, olive drab, beige and 
checks are the proper effects. In this collection 
of samples one will find the most exclusive styles, 
finest workmanship and most desirable colors. 
Sizes 16 and 18 years. 



Misses' Spring Dresses — $25.00 

The Anniversary Sale of New Spring Dresses will delight every miss and small woman in New York. 
The printed foulards, wool crepes, charmeuse, taffetas, Georgettes and serges are made up in the 
smartest simple styles with dainty combinations of lace and 
organdie collars and cuffs. Skirts that have overskirts and 
slashed tunics with new ideas in belts and sashes complete the 
youthful frocks that can be worn for all occasions. Every 
color and White and Black is represented. These dresses 
would sell in the regular way up to $39.50. 

Girls' Dresses — Remarkable Purchases 

A nderson Ginghams and "Peggy Cloth," plaids, checks and plain 
colors ; yellow, blue, green and rose. Quaint pretty models, high 
waisted and with shirred skirts. Pique collars, novel pockets, 
featherstitching and smart little finishing touches Qr 
add to their effectiveness. Sizes 6 to 14 years ... «U>^» v'O 

Girls' Japanese Crepe Dresses 

In gold, green, pink or blue, in models with batiste collar and 
cuffs; black velvet ribbon and French knots are cleverly intro- 
duced as trimming. 

A nderson Ginghams in smart plaids, with white pique collar and 
belt; black velvet ribbon and hand-embroidery 
give a smart finish. Sizes 6 to 14 years 

[14] 



$3.95 





{J Ninety-two years ago (in 1826) the manufacture of school slates 
began in America; and the Capitol at Washington was completed 



Boys' 
IV ash Suits 

Less Than Half 

In chambray, repp, gala tea, 
linen, kiddie cloth, Devon- 
shire Palmer linen. Sizes 3 to 
10 years. In junior norfolk, 
double - breasted and middy 
models. 

$1.55 and $2.45 



92nd Anniversary 



Boys' Clothing and Furnishings 

Generous Economies Made 
Possible by This Sale 

Store-wide in every sense is this really gigantic movement of new and seasonable mer- 
chandise. And even as in the days of 1826, the needs of the young folks are not over- 
looked. 

Boys 9 Co rduroy No r folk Suits 

With Extra Knickers 

Not only new smart, sturdy and well tailored, but made of the 
widely known Crompton Corduroy (Cravanette finished), 



serge lined, horn buttons. Sizes 7 to 18 years. Good 
$9.00 values. Only 200 of them. Anniversary Sale, 



$6.75 



Advance Sale — Unusual Prices 



Boys' Shirts or 
Blouses 

Fine madras, in a large assort- 
ment of desirable patterns and 
colorings. Anniversary Sale 
price, 

95c 



Boys' Four -in- 
Hand Ties 

An especially attractive lot 
made up in heavy silks bought 
at a large discount. Wide 
variety of patterns and color- 
ings ; plenty of stripes. Special, 

60c 




115! 




{]| Ten years after the first customer entered the Lord & Taylor Store (in 1826) Aaron 
Burr died in Port Richmond, in the building that had been the great Danner's Hotel. 



Lord & Taylor 



An Advance Sale of Spring Tailor-made 

Suits for Women at 



Serges, Gabardines 
W ool Jersey 



$26.75 



Sizes 
34 to 44 



Values that will be remembered long after the Anniversary Sale is over 

We set out to do something unparalleled in Suits 
for the Anniversary Sale — and suc- 
ceeded even beyond our hopes ! 
First, the materials were procured at an extremely low 
price. Then we found a manufacturer who wanted to 
keep his expert force busy, even if he only met expenses. 

The Models are the Newest and Smartest Spring Effects 



Serges and Gabardines 

in blue, tan or black ; skirts on the 
straight new lines, with pockets and 
effective belts. 



The Coats are in the latest approved lengths 
Smart collars of white satin, in shawl or 
Tuxedo effects; belts are featured, with 
pleats and box-pleats to emphasize new 
lines. The greatest value of the season. 

116] 




/l D.tXl 




When Barnum opened the Hippodrome on the site of Madison Square Garden, Lord&Taylor 
had been established forty-seven years. His museum in Park Row was opened in 1842. 



92nd Anniversary 



rYVYYVYYVVYYYYYV^rYYYVYYN-v^OA 



The Greatest V alues of Many Seasons in 

Women's New Spring Coats 



W ool Poplins, English 
Tweeds, Coverts 



$24.50 



Diagonal Coverts, Home- 
spuns, Check V elour Cloth 



Six Beautiful Models — All Half Lined with Peau de Cygne 

Like the suit values, women will talk enthusiastically 
about these coats for months to 
come. Many times in the past 
manufacturers have indicated their desire to co-operate 
to the fullest extent with us, but never so effectively. 



The Wool Poplins are in navy, black, 
taupe and tan. New pleated backs, 
belted; collars and cuffs deep and flaring. 

The English Tweeds, in smart mixtures; 
swagger trench models; narrow belt and 
slashed pockets. 

The Coverts are in modish tan shades; 
military models; reversible belts and but- 
ton-trimmed tabs. 



The Diagonal Coverts in gray, green or 
tan; yoke back military models, with 
shoulder straps and belt. 

The Homespuns, in light spring mixtures; 
with inverted pleated back and narrow 
belt — unusually smart. 

The Check Velour Cloths, in black and 
white, pinch-back model, belted; with 
shoulder straps, smoke pearl buttons and 
buckle. 

1171 





When Elias Howe, a mechanic of Cambridge, Mass., invented the first 
sewing machine, Lord & Taylor had been established for fifteen years. 



Lord & Taylor 



Men's Furnishings 

Great Values, Ouick Service 

Men have come to know more about the things they wear since early New York days, 
and to appreciate exceptional value and rapid, accurate service. Both have been 

bountifully arranged in the convenient 
with its separate street 



Men 9 s Silk and Fibre 
Silk Shirts 

Qualities and patterns that are snapped up 
at $4.00 and $4.50 as a rule, Heavy Tub 
Silks and good wearing Fibre Silks, 
excellent colorings. A rare 

buy at 



$3.25 



Men's Store, 
entrance. 



Men's $2.00 Shirts 

Fine madras and mercerized materials; 
wide range of patterns, soft French cuffs. 

Men's $2.00 Pajamas 

Fine madras, percales and mercerized AS 
materials; neat stripes, silk frogs. «U>A«^rO 



$1.45 



Men j Shirts and Drawers 

Light weight, gray worsted Shirts and Drawers. L^nusual 
at, per garment 



$1.45 



Men's Fibre Silk Half Hose 

An extraordinary purchase; with cotton soles and heels; <IJ»-| s~ pj 
exceptional for good wear. Black only. Box of six pairs . ijpX«00 



Men's Shoes — Values that Stand Alone 



Men j Wine Cordovan 
Boots 

English lasts. Usually $11.00 
( illustrated). Pair 



Men's Dark Tan 
Calfskin Lace Boots 

Also Gunmetal Calfskin Lace 
Boots, usually $9.00 pair 



$8.25 



$7.25 



Men's Tan or Black 
Lace Boots 

New English lasts. A usual 
"".SO value. Anniversary Sale, 



pair 



$5.75 




[Ml 




|]J Alexander Hamilton and Governor Dc Witt Clinton helped Captain Thomas Cran- 
dall establish Sailor's Snug Harbor seven years after Lord & Taylor began business. 

92nd Anniversary 



Men's Suits and Overcoats 

The Entire Winter Stock 

At Final Reductions 

Much to the good fortune of the men folks, the Anniversary Sale comes at the very 
time that we plan to rid the racks of all our Coats and Suits of winter and early spring 
weights, so as to be the first to show the new spring lines. Naturally the combination 
of these two events means surprisingly low prices on 
Lord & Taylor quality merchandise. 



Men 's Suits 



Men's Overcoats 



Formerly $20.00 to $50.00 Formerly $25.00 to $70.00 

$17.75, $23.75, $28.75 $19.75, $24.75, $31.75 



In the neighborhood of 500 Suits of winter and 
early spring weights. Particularly good selection 
in grey and blue worsteds and unfinished ma- 
terials. Those who wear medium or "short" 
sizes and models will fare well indeed. 



Somewhere in the neighborhood of 400 splendid 
Overcoats in a complete range of sizes and 
styles. Many are just the length and weight for 
February, March and April wear — and all are 
regular Lord 6* Taylor stock. 



Small Charge for Alterations 



FUR- LINED COATS FOR MEN— final reductions 
from $57.50 to $500.00 down to $52.50 to $327.50 




[i»l 




Table Cloths 

2x2 yards, each $4.50, $5.50, $7.50 

2 x 2Yi yards, each $5.65, $6.75, $9.50 

2x3 yards, each $6.90, $7.50, $10.65 

Napkins 

A dozen $6.00, $7.50, $8.00 and $9.75 

Heirloom Damask Table Cloths 
and Napkins 

At Unmatchable Prices 
Table Cloths 

2x2 yards Regularly $10.00, each $6.75 

2x23^ yards Regularly $12.50, each $8.40 

2x3 yards Regularly $12.75, each $10.15 

2\i x 2J4 yards . Regularly $12.75, each $8.40 

Napkins 

Regularly $11.25, $13.50. Dozen $7.50, $9.00 



tf]T When the King of France was captured and Alsace and Lorraine 
were lost to Germany, Lord & Taylor was forty-five years old. 

A^rm^rrrmYrmYYm^w Lord & Taylor £P rYVVVY ^^ 

Linens— Unequalled Values in Cloths, 
Napkins, Sets, Towels and Pillow Cases 

Buy now for future use. Many of these 
lines no longer procurable 

Not only has the nationally known Linen Section arranged to fittingly celebrate its 
ninety-second birthday, but also to out-do the volume of business transacted on the 
occasion of the opening of the new store four years ago. At that time more Linens 
were purchased in one day than in the average month. Naturally with this double 
purpose in mind the value-giving for this great Anniversary Sale will be tremendous. 

The Famous "Derryvale" Linens 

Sold exclusively in New York by Lord & Taylor 
At 25% Less than Regular Prices 

"OldBleach "Huck Tow els -5000 Dozen 

Ireland owes much of its reputation for Linens 
to the quality standard adopted by "Old 
Bleach." These notably low prices are based on 
the 1916 cost. Per dozen for the Anniversary 
Sale $7.75 to $39.50 

$5.00 Pillow Cases $3.75 

Irish hand-embroidered 

$5.25 Pillow Cases $3.85 

Hemstitched, pure linen 

$6.00 Luncheon Sets $3.85 

500 hand-embroidered madeira 

Turkish Towels 

250 dozen of the $3.50 grade, bought at a big 
concession in price, a dozen $2.75 

1201 





tfTf Ninety-two years ago (October 7, 1826) kerosene oil was first used 
for illuminating purposes and friction matches were unknown. 



92nd Anniversary 



rvvvvYYYVYTVVYYYvvY'YVYYYVYVv 



Blankets, Comforts, Bed Spreads 

and Muslin Sheets and Pillow Cases 

At Anniversary Sale Prices 

"Buy now — merchandise is getting very scarce" has become a hard-worked phrase. 
In many instances, however, it is only too true — and this is one of them. Most 
certainly, prices such as these have little likelihood of being repeated for many months. 



Regularly 



Fine White Blankets 

i.75, $10.50 and $14.50 at $6.75, $8.75 and $12.50 



Comfortables 



Figured jacquard, mull covered, with plain 
borders. Regularly $4.85, at $3.95 



Satin finish. 



Bed Spreads 

Regularly $4.25 and $4.75, at 
$3.85 and $4.35 



Muslin Sheets and Pillow Cases at Great Reductions 

Pillow Cases 



Sheets 

63 x 99 Regularly $1.48, at $1.23 

72 x 99 Regularly $1.58, at $1.33 

81 x 99 Regularly $1.68, at $1.43 

90 x 108 Regularly $2.10, at $1.63 



42 x 38H Regularly 37c, at 32c 

45 x 38^ Regularly 42c, at 35c 

50 x 38H Regularly 45c, at 39c 

54 x 38H Regularly 50c, at 42c 



Imported Muslin Sheets and Pillow Cases — Made in Ireland 
Sheets 

Size 70 x 108 Regularly $7.50, pair $5.95 

Size 90 x 108 Regularly $8.75, pair $6.95 Size 45 x 36 Regularly $1.75, pair $1.25 

1211 



Pillow Cases 





Ninety-two years ago (in 1826) Joseph Smith announced the discovery 
of the Book of Mormon, written on plates of gold in Egyptian characters. 



Lord & Taylor 



Lamps— A Brilliant Assemblage at Notably 

Low Prices 

Overcoming even the obstacles presented by railroad tie-ups, the Lamp Section is 
radiantly ready with a splendid collection of Anniversary Sale Specials in all the most 
artistic and practical models. 

Hand-hammered Copper Library 
Table Lamps 

For electricity, gas or oil; hammered copper shade, 
with mica or silk panels; 26 inches over <n»^ C AA 
all. Rarevaluesat ^AJ.UU 

Japanese Decorated Floor Lamps 

Black ground with figures and flowers in gold and color 
effects. Shadesof different shapes in fancy <|j? 1 C AA 
colored silks. Splendid value, complete. . «fl> A • ^ v/ 

Solid Mahogany Lamps 

A convenient two-light portable, with the best quality 
fittings; silk-lined shade with fringe to match; 18 inches 
diameter, 26 inches high. Only an occasion such as 
this Anniversary Sale could bring them f>/l CA 
down to tyKJ.DKJ 



Electric Floor Lamps 

Adjustable models in brass, Jap <fl» C CA 
bronze and verdi finish. Complete *P3»0\J 

Japanese Decorated Table Lamps 

Twolights,22incheshigh;silkshade <it»i c AA 
1 s inches diameter. Complete . . <P-L»5.V/U 



Solid Mahogany Floor Lamps 

Two lights, 24-inch silk shade, shirred ruching 
top and bottom; lined, silk fringe dt^A AA 
to match. Complete tyA\J,\J\J 



Brass Desk Lamps 



Solid Mahogany Table Lamps 

20-inch silk 

$14.50 



Two lights, 25 inches high, 
shade, lined; fringe to match. 
Complete 



Adjustable; co.i plete with metal 
shade. Unusual at 



$3.00 



Boudoir Lamps 

In Mahogany — Old Gold and Ivory Effects 

Push-button socket, 8-inch silk shade, artisti- 
cally trimmed with rosebuds; gold guipure, 
top and bottom. An exceptionally Cf'J C\C\ 
attractive lamp at ... «J?^.vfU 



Glass Candlesticks 

Square models, with glass bobeches and candle 
(in assorted shades). Complete, per CjQ£ 

Candle Shades 



of silk, 4 inches; lined in attractive 

assorted colors. 



lined in attractive <n» i c A 
Pair 




(221 




ffl Ninty-two years ago John Adams and Thomas Jefferson, second and third Presidents, respc 
*■ tively, died on the same day, July 4th, on the 50th anniversary of American Independence. 

92nd Anniversary 



Curtains and Curtain Materials 

Exceptional Anniversary Sale Specials 

Among the many extraordinary evidences of the value of old age to a store, the offerings 
of the home furnishing sections will be found unequalled. Not the least of these are the 
Curtain and Curtain Material Specials. 



$2.00 Scrim Curtains $1.50 



$3.00 Curtains $2.00 



White or ecru, V/i yards long; newest summer Fine Scrim or Marquisette, hemstitched and 
effects, trimmed with lace or insertion. lace edges; white or beige; superior quality. 

$3.25 Curtains $2.25 

Dorchester Curtains of durable scrim, with wide lace and inser- 
tion; white or ecru. 



$4.00 Curtains $2.75 

Lambeth Curtains of unusual excellence; lace 
and insertion of classic design, mounted on fine 
marquisette; white or ecru. 



40c Scrim or Marquisette 
28c yard 

Wide range of attractive designs for sash cur- 
tains — cross bar, stripe and drawn work; white, 
ivory and ecru. No samples. 



$1.25 English Curtain Nets 
85c yard 

These were imported by Lord & Taylor. 
Choice Filet designs of an exclusive nature. 
A most unusual offering in a scarce item. 



30c Scrim at 19c yard 

A most remarkable value in summer cur- 
tain materials. Wide range of patterns; 
ivory, ecru or white. Sold only in piece 
lots. No samples. 




[381 




tf|T The constitution of the German Empire was not completed until twenty- 
three years after Messrs. Lord & Taylor formed their partnership in 1826. 



Fut* S- Anniversary 
Sale Offerings 

The entire stock of luxurious 
Fur Coats, Capelets, Muffs and 
Scarfs, will be marked at special 
reductions for this unparalleled 
event. Many pieces especially 
suitable for Spring and Summer 
wear will be included. 



One example— Georgette and 
Taupe Fox Scarfs — an 
extraordinary ^ . — ~ ~ 
value *jj>45. UU 



oonrrvYvvvYVYYYVvvv^o^nnrvvyY^ 



Lord & Taylor 



nno^V>VVYYYVYVYYVVYYVYY^ 



The Perfect Fur Storage System 

The Lord & Taylor Fur Storage Vaults have been 
described as the safest and most complete in America. 
Furs stored here are safe not only from Moths, Fire, 
Theft and Dampness, but being hung in cold, dry 
circulating air, they regain much of their original 
life and lustre. Each piece is carefully cleaned with 
compressed air, and hung separ- 
ately in the great vaults on the 
premises. Minor rips are sewed up 
without charge. Furs may be 
taken out at any time during the 
storage period, worn and returned. 
Inspection of the Lord & Taylor 
vaults is invited. 

A letter or a telephone call {Greeley 1900) 
will bring our messenger 




[24] 




£fl Ninety-two years ago (June 23, 1826) Edwin Forrest as Othello and W. C. Macready (October 2) 
as Virginius made their first appearance at the Park Theatre, then in Ann Street near Broadway. 



92nd Anniversary 



Sale of Notions 

At Special Reductions 



Imperial Shields 

Double nainsook, rubber lined. 



Sizes 


Formerly 


Dozen 


Pair 


3 


$2.64 


$1.95 


19c 


4 


$2.86 


$2.15 


21c 


5 


$3.48 


$2.65 


25c 





Mercerized Belting 




Black 


or white; of excellent quality. 






Formerly 


Sale 


Widths 


a piece 


Price 


2 in. 


90c 


80c 


2^ in. 


$1.10 


$1.00 


3 in 


$1.35 


$1.25 



Skirt Gauges, each 20c 

Machine Straps, each 10c 

London Bank Pins, sizes 4 and 5; half pound 
boxes. Formerly 50c and 55c box 45c 

Cube Pins, jet, matt or white. Formerly 15c . 11c 

Fancy Hat Pins, formerly 25c each 18c 

Pennant Basting Cotton, white; 400 yard spools. 
Nos. 40, 50 and 60. Dozen, 48c ; spool 4c 



Seam Binding — black or white. Formerly 17c a piece 15c 

Lingerie Tape, pink, white or blue. Formerly 10c a piece .... 8c 

Snap Fasteners, black or white. Formerly 50c per gross. . .35c 

Light Weight Dress Hangers. Formerly 75c a 
dozen 50c 

Wooden Slipper Trees, 3 pairs 25c 

Combination Button Hook and Shoe Horn, in 



leather case 18c 

Pocket Shoe Polishers 18c 

Whittemore's Shoe Dressing, black, Gilt Edge, 
Elite and Champion, bottle 15c 



0, N. T. Spool Cotton 

Black or white, No. 12 to 100. Per doz . . 46c 
Limit 2 dozen to a customer. 



Lord & Taylor Spool Silk 

Black or white. Large Spools 60c 

Half size spools 30c 




Ground Floor 



[251 




{]I Three years after Lord & Taylor began business (in 1826) Damask Table Linen was first 
made in Pittsburgh, the planing machine was introduced and figured muslin was first woven. 



Lord # Taylor 



$1.50 and $1.65 
Inlaid Linoleums 
$1.25 yard 



RugS — Most Desirable Kinds — 
Prices Extremely Low 

Early Selection of These Values Strongly Urged 

No matter what type of floor covering you have in mind, make a point of early attend- 
ance at this "Sale of Sales." It would not be practical to list all the unparalleled 
values at this time. 

$57.50 Royal Wilton Rugs $43.50 

Size 9 x 12 feet; extra heavy quality, standard grade, both wool and worsted fabrics. Persian designs 
and colorings; all over and medallion effects. 

$42.50 Axminster Rugs $34.50 

Best grade, 9x12 feet, in very desirable designs and colorings ; also 
solid colors and shaded band borders. Either seamed or seamless. 



Although linseed oil and other raw 
materials are extremely scarce, a 
prominent manufacturer sent these 
for the Anniversary Sale. Splendid 
quality, tile and inlaid wood effects. 



Sale of Chinese Rugs 

Beautiful Effects, Wide Range of Sizes 
Prices Very Exceptional 

To be able to offer these scarce and highly desirable crea- 
tions in such a comprehensive range of effects and at such 
remarkably low prices is a source of great gratification to 
the store, especially on this occasion. Exquisite colorings, 
quaint effects, truly conforming to the highest development 
of Chinese designing. Sizes from 2x4 feet to 12 x 18 feet. 
Extraordinary values at $\ 7.50 to $675.00 

A special lot of Chinese Rugs in popular room sizes, averaging 
about 9 by 12 feet, usually $375 to $495. Sale price $325 to $375 





Ninety-two years ago (in 1826) Central Park was a forbidding looking 
land of rubbish and stray goats. It was laid out 33 years later. 



92nd Anniversary 



Furniture— New Suites and Pieces 



It seemed almost like attempting to paint a lily 
to try to arrange some Anniversary Sale Specials 
in Furniture with the February Sale of Furniture 
in full career — but despite this and railroad 
conditions, several of the largest and best manu- 
facturers made up some birthday "surprises" for 
us, and got them delivered, too! Only a few 
can be mentioned here. 



Two -Piece Living 
Room Suites 

(Illustrated) 

Davenport and Arm Chair with combination 
spring edge, hair and moss construction. 
Loose cushion seats, spring filled. Uphol- 
stered with excellent quality tapestry. 
Outside back covered in same material. 

t g00d $mo °. suitc $100.00 

These pieces may be purchased separately: 
Davenport Arm Chair 

$65.00 $35.00 



Colonial Tapestry 

JVing Chairs and Rockers 

(Illustrated) 

Mahogany frames; excellent quality tapestry. 
A great purchase. Actual <£» 1 Q *7 c 
value $35.00. Each 

Others of a regular $40.00 value $25.00 

Upholstered Box 
Couches 



Solid Cedar Couches, covered with cretonne. 
Roomy and comfortable. Actual 
$40.00 values. (Illustrated). 

1271 



$22.50 






Four years after the opening of the Lord & Taylor Store (in 1826) a vehicle with the word "Omnibus" 
painted on both sides began to run in Broadway; many supposed the name to be that of the owner. 



<'VYYVYYYYrYYYYYYYVY>rVYYYYY^ 



Lord & Taylor 



Dining Room Suites 

Ten Pieces in Mahogany or Walnut 

at $279.00 

Actual Value $311.00 

This unusually handsome Suite of course is but one of many 
secured for this sale. The quality is the highest in every 
respect. {Illustrated) 



60 in. Sideboard 

42 in. China Cabinet 

36 in. Serving Table 



54 in. Extension Table 
5 Side Chairs 
1 Arm Chair 



Reed Pullman 
Coaches 

at Lowered Prices 

(Illustrated below) 

Either white or natural Bloch Reed 
Pullman made of finest half-round 
reed, with reed hood, comfortable 
reclining wood back, sliding board 
across wooden foot space. Com- 
pletely upholstered. <n»^/j *7 C 
Regular$32.50value D 



Mahogany Tilt Table, 22-inch top $3.85 

Solid Mahogany Muffin Stand with scoop plate 

shelves $3.65 

Solid Mahogany Tabourette, 14-inch top. .$3.95 
Inlaid Mahogany Serving Tray, with glass top, 

$4.95 

Solid Mahogany Tea Wagon $19.50 



Solid Mahogany Priscilla Sewing Cabinet, "the 
better kind" $5.75 

Mahogany Palm Stand, 16H inches high. .$2.45 
Antique Mahogany Magazine Stand, 28-inch, 

$10.75 

Solid Mahogany Nest Tables, four tables, $15.00 




128) 




tf]T Commodore Stockton captured Los Angeles, and U. S. troops occupied California 
(in the war with Mexico) twenty-two years after the opening of Lord & Taylor. 



"Cowan" Solid Mahogany Martha Washington 
Sewing Cabinet. Actual value $15.00. 
Special $12.50 

Hong Kong Tiffin Table, folding stand of hard- 
wood, finished in black, natural split bamboo 
trays, 27-inch top, 15-inch shelf. Special $3.95 



92nd Anniversary 



Bed Room Suites 

Four Pieces in Mahogany, Walnut or Ivory 

$275.00 

Actual Value $340.00 
{Illustrated) 

If twin beds are preferred this Suite may be had for $332.00 
50 in. Dresser Full Sized Bed 

36 in. Chiffonier 38 in. Triplicate Mirror 

Dressing Table 
(A Chifforette to match may be secured if desired) 

Upholstered Seats, made and covered in our own shop, in 
different desirable effects. Usual price $15.00 $10.75 

Colonial Rocker or Arm Chairs, Rocker illustrated. Comfortable 
and handsome. Usual price $22.00 $13.75 

Queen Anne Bedroom Chair, in blue or old rose 
coverings; made in our own workroom. Actual 
value $40.00. Special $25.00 

Natural Willow Bar Harbor Chair. Special $4.25 

Box Cushions, in various coverings. Each $1.25 






Ninety-two years ago (in 1826) Noah Webster, in New Haven, was correcting 
the advance proofs of his great work "A Dictionary of the English Language." 



U. S. Flags- 

Down Go Prices 

An excellent opportunity to dis- 
play a bright new emblem in place 
of the worn one — or to begin to 
show your colors. Tailored Flags, 
extra quality, all wool worsted; 
double twisted warp and filling. 
Will long outwear bunting and will 
hold their beauty. At these ex- 
tremely low prices: 

4x6 feet $7.50 

5x8 feet $10.75 

6 x 10 feet $16.50 

Sx 12 feet $27.50 



Lord & Taylor 



HT>'^YVY>VY> - YY>'VVVYYYYYYYVY> 



Trunks— At Substantial Savings 

Staunch Wardrobe Models at 
$18.50 and $25.00 

Here we are near the last page — and only part of the story of this great sale told ! Watch 
the newspapers for the remainder of the values that will make this the greatest buying 
time of the entire year. 

W ardrobe Trunks at $25.00 

Exceptional values in full sized, 45 inch Basswood Trunks, covered with hard vulcanized fibre; round 
edges, cretonne lined; twelve assorted hangers, shoe pockets; top drawer fitted with lock and divided 
into compartments ; convertible hat drawers. An extremely low price for a trunk of this size and quality. 

Wardrobe Trunks at $18.50 

Realizing the extraordinary nature of this occasion, the maker of 
these short trip wardrobes cut deeply into his usual price. Three- 
ply veneer basswood, covered with hard vulcanized fibre; cretonne 
lined. Capacity — five men's suits or ten women's gowns, shoe 
pockets, hat compartment. 



Announcing a New Victrola 
Studio 

New York's finest Victrola Studio is now ready. 

Fifteen beautiful Record hearing rooms, sound proof 
and comfortable. 

Special arrangements for quick, careful service to 
busy shoppers. Trained corps of salespeople, eager to 
make this service unusual. Complete stock of 50,000 
Victor Records. Every style Victrola in every finish — 
including latest period designs. 

Expert service to give immediate attention to every 
Victrola purchased. 

An artistic, restful Victrola Concert Hall where the many 
wonders and beauties of the Victrola will be featured. 




[30] 




fti Ninety-two years ago (in 182ti) the new books of the day were James 
Fenimore Cooper's "Last of the Mohicans" and "Lionel Lincoln." 

rvv>nnr ^ r ^^^ 92nd Anniversary 



The Book Shop 



{Ground Floor) 

A little more than two years ago, the idea was conceived in the mind of one of America's 
foremost publishers that New York City needed a book shop in the center of the 
shopping district. The next logical step was to meet that need, and Mr. Doubleday 
came to us with the suggestion that we house his book shop. Our regret was that we 
could find no room for the sort of shop that we all wanted. 

All the Newest Books of Fiction 

After some consideration we decided that the need for this shop was sufficiently apparent to justify 
the reconstruction of our ground floor. The carriage driveway was eliminated and in its place 
we constructed a book shop. Care was exercised to appoint it so that it should contribute to your 
comfort and convenience. 

Doubleday Page & Co. engaged the services of a group of young people who had sufficient book selling experience to make them desirable 
for any shop and enough education and experience in other branches of work to make them particularly desirable for our shop. A selected 
list of American publications was made and with this equipment the shop was opened in March, 191G. 



The Newest Books of General Interest 



9he 
Lord ®Tayhr 
Book^Shop 



Its success was immediately apparent, and since 
then the progress has been remarkable. Its 
success has been merited because the basis of its 
policy is epitomized in one word — service. No 
task that you may present will be dropped until 
the shop has exhausted every means at its disposal 
to help you in your problem of book selection. 



The shop will be pleased to send you each month 
an announcement of new and significant pub- 
lications in whatever subject you may be in- 
terested. 

Conducted by 

Doubleday, Page & Co. 

1311 




Co nd u c ted by 

Doubleday Page & Company 




Lord & Taylor ^"^^^^ 



THE 

Ask Mr. Foster 

TRAVEL AND SCHOOL 
INFORMATION OFFICE 

75 maintatned as a part of the Lord & Taylor 
store service for the comfort and 
convenience of our friends 

FREE literature and personal informa- 
tion and advice are supplied by trained 
specialists in travel and educational matters. 

Tickets are purchased, reservations made, 
baggage and telegrams attended to, cards 
of introductions given, itineraries suggested 
without fee or charge. 

Out-of-town patrons may secure informa- 
tion and reservations to New York hotels 
by mail. Address the Ask Mr. Foster 
Service, Lord & Taylor, New York. 

THE 

Ask Mr. Foster 

Office is on the Fifth Floor 




The 

Lord & Taylor 
Restaurants 

Dainty, appetizing mid - day 
lunches are a particular feature 
of the Restaurants. 

Appointments are arranged with 
a view of accommodating indi- 
vidual women patrons as well as 
luncheon parties, when a whole- 
some, well-served lunch is de- 
sired amid quiet and restful 
surroundings. 

Notwithstanding the advance in 
the cost of food, we have been 
able to keep luncheon prices 
down to a minimum, striving at 
all times to make the restau- 
rants one of the attractive fea- 
tures of the store. 

Tables will be reserved in ad- 
vance upon request and special 
prices will be quoted to those 
desiring to give luncheon parties 
on matinee and other days. 





